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Novedge Pulse of Steve Johnson
The Pulse of the Graphics & Design Community
Who is telling the truth in Autodesk’s Cloud PR trainwreck?
Does Autodesk intend to move all its applications exclusively to the Cloud? That is, online only and no longer available on the desktop? Autodesk people who say yes:Carl Bass, CEO Phil Bernstein, Vice President, Building Industry Strategy and Relations Scott Sheppard, Autodesk Labs Software Development Manager (with private Cloud caveat)Autodesk [more...
Carl Bass confirms Cloud-only future for Autodesk – or does he?
As reported by Joe Francica (via WorldCAD Access), Carl Bass has confirmed, in a somewhat ambiguous way, that his Cloud-only vision rules at Autodesk.I do believe that everything is moving to the cloud.But…There are a lot of applications that will [still] be done on the desktop. Whether Autodesk does it or [more...
Why Autodesk’s Cloud push will fail, part 1 – failure defined
It’s probably unwise to make predictions about what is going to happen in technology. If so, I’m about to be unwise. So be it; if I’m wrong you can taunt me about this post in a few years. Here’s my prediction:Autodesk’s attempt to move CAD users onto the Cloud is doomed [more...
Autodesk’s social media consultant spills the beans
Ever wondered why Autodesk is putting so much emphasis on social media these days? Why AutoCAD needs Facebook and Twitter commands? It’s because Autodesk pays social media consultants lots of money to tell them about the importance of social media, and how to be social and media-ish. In this video, one of those consultants [more...
Why owning stuff is still important
Let’s start with a few questions: Do you own your home or rent it? Given the choice, what would you prefer? Why? Do you own your car or rent it? Given the choice, what would you prefer? Why? Do you own your TV or rent it? Given the choice, what would you prefer? Why? Do [more...
Dilbert and the Cloud
I have an Autodesk-related Dilbert story to share. Back in the late 90s, I was visiting Autodesk’s San Rafael offices (at Autodesk’s expense) and had an appointment to see a product manager. There was some confusion when I arrived at Reception, but after a few phone calls I was shown into a meeting room [more...
Autodesk confirms outrageous upgrade price increase
As I indicated in May, Autodesk will be increasing the cost of upgrades to 70% of the full retail cost of a new license. This renders it totally pointless upgrading Autodesk software at all, which is obviously Autodesk’s intention. This change probably won’t affect many people, as those who have chosen to stick with [more...
Let’s critique AutoCAD’s parametric constraints
One of the big-ticket features of AutoCAD 2010 was parametric constraints. This was old hat for many applications, even some based on AutoCAD like Mechanical Desktop. Parametrics and constraints already existed in vanilla AutoCAD in the guise of dynamic blocks, but this was the first time ordinary AutoCAD allowed ordinary AutoCAD objects to be constrained and linked [more...
How good is Autodesk’s customer focus?
Autodesk has grown and prospered by always, as much as possible, placing the customer’s needs foremost.John Walker, 1990, The Autodesk FileThat was the dominant philosophy back in Autodesk’s ancient history, to the benefit of all. However, is that still the case today? I’m not going to offer an view one way or [more...
AutoCAD Help suckage to continue – confirmed
In a recent post on Between the Lines, Shaan passed on the following response from the AutoCAD Team:There has been some recent discussions about the built-in help system in AutoCAD 2013, both positive and some criticism. As our longtime users know, AutoCAD help has been through many evolutions.We are particularly proud of [more...
AutoCAD 2013 Help shock – it no longer sucks
Some months ago, I gave Autodesk several damn good (and thoroughly well-deserved) thrashings over its hopelessly inadequate AutoCAD 2013 Help system. When Autodesk’s Dieter Schlaepfer responded and asked for feedback, he sure got it. There are 142 comments on that one post to date, most of them leaving nobody under any illusions about how [more...
Don’t be a technology lemming
In response to Shaan’s variant on the old “if you question the value of any change you must be a Luddite” argument, I was going to write a lemming-based parody. I didn’t, mainly because I didn’t want to perpetuate the lemming mass-suicide misconception. Instead, I’ll answer the point more directly.Autodesk will acheive better [more...
Let’s have your AutoCAD WS 1.6 reviews
Autodesk has just released the latest iteration of its free online CAD app, AutoCAD WS. It’s available directly via your browser or as iOS, Mac or Android apps. This is the closest Autodesk has yet come to showing us what real CAD in the Cloud can do. Autodesk has now had three years’ work behind it [more...
How to break Civil 3D 2013
In Civil 3D 2013 (with or without hotfix 2.1), use the PLOT command and use the Window option. While being prompted for the window corners, use the middle button mouse wheel to zoom to locate the exact point you want. Civil 3D then enters a loop in which it displays:Document “drawing name” has [more...
Autodesk buys more social media stuff
Following up on its acquisition of Socialcam (which was then abandoned by 50 million users), Autodesk has acquired social media platform Qontext from Indian company Pramati. What exactly is this? I have no idea. I tried to find out by reading the Pramati site, but it’s so heavily obscured in trendy but vague corporatespeak [more...
Autodesk is firing. No, wait! Hiring.
August 2012: Autodesk increases profits, but not as much as expected, and gets rid of 500 people. This sort of thing has happened before, resulting in the loss of good, skilled people, some with many years of priceless and irreplacable experience.September 2012: Autodesk goes on a recruiting drive.So, if you want to [more...
I was wrong about AutoCAD 2013 Help, it still sucks
In my effusive welcome of AutoCAD 2013′s updated Help system, I wondered if I had been shocked into missing some glaring problem. Unfortunately, that’s exactly what happened. In my enthusiasm, I managed to totally miss the fact that the new system has not been introduced for offline users.If you use the new system [more...